With almost all the companies moving their businesses online, the demand for digital marketers has multiplied, which has opened the door to many job seekers around the world. The world is going digital. According to the researchers, the growth rate of the digital economy is ten times that of the traditional economy.
The size of companies conducting business online is twice that of the conventional economy. The rise of social media giants, increased internet penetration and easy availability of devices (used to access the internet) has contributed to the growth of Digital Marketing.
There are the various career opportunities for the graduates in BBA (Hons.) (Digital Marketing), the candidates are assigned roles in the Digital Marketing Department of MNCs, Start-ups, Data Analytics Agencies, Internet Technology Businesses, Social Media Marketing Agencies & Online News Portals, Magazines and similar Publications. They are assigned various roles such as, Digital Marketing Manager, Web Developer and Web Designer, SEO Executive or a Manager, Social Media Executive or a Manager, Project Lead or Manager, Content Manager, Web Analytics, Customer Relation Manager, Email Marketing Manager, Digital Agency Account Director, and more.
